Online MBA Blogs

Online MBA blogs can be a rich source of information for students who are considering online education as an option. They offer intimate accounts developed by a specific write or team of authors whose aim is to write on a specific topic, which in this case would be online MBA programs. However, finding these blogs can be difficult as online education has not quite saturated the academic market at this time. It is therefore required of students to take more detailed approach to uncovering online MBA blogs.

Using Google to find Online MBA Blogs

Google can be a powerful search tool when guided using appropriate measures. In order to uncover online MBA blogs, students should first come to terms with such terminology as long tail search, stop words, and the use of quotation marks in the search process.

Long tail searches are search queries that use a specific term or written as a full question. Many searches tend to use simple keywords to uncover a wide array of results, but these results can be narrowed by adding more specific terms and phrases to form a long tail search. This means that “online MBA blog” can be narrowed by querying “online MBA blog with human resources and marketing articles”.

It is also important to note the importance of avoiding stop words when using Google. The search engine is trained to avoid common words such as a, an, the, and to, so using these in a search term is often useless as Google will simply ignore the terms. There have been several reasons posed for why this might be, but the general agreement is that stop words are ignored to decrease the time it takes to perform a search. Google is the most accessed website in the world according to Alexa traffic research, so its highly advanced filtering system is a strong backbone to its overall excellent performance at most times.

Quotation marks are also beneficial for students to use when performing searches. These force Google to narrow search results to specific search queries in their presented order, so “online MBA blog” will query websites that have this term in its exact order. This can make searches more well-honed and could direct students to specific information more quickly than those searches that do not contain quotation marks. Quotation marks can also be “stacked”, which means that quoted search terms can be combined with unquoted search terms to draw information related to the quoted search term closer to the first page.

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